As social media platforms are a great avenue for brand advertising, it has created many paths for brands to engage with their consumers, especially, through influencers. While it is easy for a company to find the best trendsetters with a significant audience, they must keep an eye on the expenses incurred during the planning, creation, and execution of advertising projects. To do so, accounting and finance teams must have the right tools to make measured decisions lest risk exceeding their given budgets.
After an extensive study on top companies that deliver digital applications for companies to stay within their marketing financial limits, our editorial team has composed a series of articles to help readers find the best possible match based on their requirements.
Featured in this edition of CIOReview Europe, SIDN Digital Thinking is a technology provider that enables brands to manage their SEO and have a perfect plan that corresponds with an existing advertising model. Another solution provider is Webgains which combines its proprietary technology and platform to ensure that accounting teams have the correct flow and drive to guarantee the best outcomes from their business marketing ventures.
The magazine also presents articles from advertising and marketing experts such as Melissa Power, Director of Digital Marketing and Branding at SouthState Bank, and Sak Nayagam, Global Marketing Director at Baker Hughes on the best practices that CFOs, CMOs, and similar executives must incorporate in their regime to manage new-age advertising constraints.
We are delighted to present our top digital marketing solution providers in Europe for 2022.
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